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AI-Driven Entrepreneurship (IEL-B-3+5-WPM-IEL)
Studiengang
- Bachelorstudiengang Management & Recht
Kennzahl der Lehrveranstaltung
- IEL-B-3+5-WPM-IEL
Niveau der Lehrveranstaltung laut Lehrplan
- Bachelor
Studienjahr
- Fall 2024
Semester in dem die Lehrveranstaltung angeboten wird
- 5
Anzahl der zugewiesenen ECTS-Credits
- 5.0
Name des/der Vortragenden
- Pastorella Gilberto, MSc
Lernergebnisse der Lehrveranstaltung
- Derzeit nur in Englisch verfügbar
Upon completion of this elective course, students will be able to:
identify and evaluate new venture opportunities to determine their strengths, weaknesses, and overall business potential.
describe the new venture creation process — including the activities, challenges, and opportunities involved.
innovate, persevere, and create a product or service, people want also by leveraging AI tools.
During this course, students will also:
develop teamwork skills, ownership and leadership skills, due to the group work
improve their oral and written communication skills (e.g. by learning how to develop a compelling value proposition statement, an in-depth industry analysis, and/or a persuasive business pitch)
empfohlene optionale Programmeinheiten
- Derzeit nur in Englisch verfügbar
none
Lehrinhalte
- Derzeit nur in Englisch verfügbar
This course is designed for (future) entrepreneurs who want to build great ventures. For more than a decade, methods such as Lean Startup or Effectuation, have been part of the canon for founders around the world. However, with the rise of AI, the process of venture creation becomes faster, cheaper, and more efficiently.
For this reason, the course AI-Driven Entrepreneurship:
combines existing methods and unites them in a step-by-step framework for venture creation.
allows students to track their progress of venture creation in the illustrated framework.
gives a comprehensive introduction to selected AI-tools which can help to shorten or complete the respective steps in the venture creation process more quickly.
guides students through the framework and the use of AI-tools by means of lectures and curated videos.
helps students to think entrepreneurially and is fun.
empfohlene Fachliteratur
- Derzeit nur in Englisch verfügbar
Co-Intelligence: Living and Working with AI - Ethan Mollick
Lehr- und Lernformen
- Derzeit nur in Englisch verfügbar
The course comprises an interactive mix of lectures, discussions and individual and group work.
Prüfungsmethode
- quiz
+ individual assignment regarding the venture creation process (framework)
+ group assignment regarding your new venture (pitch)
Unterrichtssprache
- English
Praktikum
- none